Are These NIL Agents Vetted by Us?

Short answer: Yes — and no.

We conduct a basic, preliminary check on every agent listed in the NIL Agent Directory. That means we verify public information, confirm obvious credentials or registrations, and look for major red flags before a profile goes live.

But the true value of this directory is the feedback from student-athletes, families, and others who have actually worked with these agents. The most reliable way to know whether an agent is the right fit is to hear directly from people who have entrusted them with their NIL representation.

What We Do (Our Preliminary Vetting)

Before an agent appears in the directory, we typically:

  • Confirm the agent’s name, agency, and contact information

  • Check for proper licensing or registrations (if applicable)

  • Look for public disciplinary actions, major complaints, or legal issues

  • Ensure the profile meets our listing standards (no spam, clear and accurate details)

Important: This is not a full background investigation, a guarantee of quality, or an endorsement. It’s simply a first filter to remove clearly unqualified or misleading listings — not a substitute for first-hand experience or independent due diligence.

Why Client Reviews Matter

Each agent’s profile can include ratings and written reviews from real student-athletes and families.

  • If an agent delivers excellent service, it will show in their reviews.

  • If there are issues — poor communication, vague promises, or weak representation — that will show too.

The collective experience of the community is the most up-to-date and meaningful measure of an agent’s professionalism, expertise, and reliability.

Ten Things to Check Before Hiring an NIL Agent

Use this checklist when evaluating an agent for NIL representation. If they can’t meet most of these, keep looking:

  1. Clear communication & responsiveness – Do they reply promptly and keep you informed?

  2. Transparent fees & commissions – Are their rates and services spelled out in writing?

  3. Written representation agreement – Is there a clear contract outlining services, timelines, and fees?

  4. NIL-specific expertise – Do they understand NCAA/state rules, contracts, and NIL income?

  5. Year-round support – Do they assist with deals, appearances, and brand-building strategies?

  6. Experience with athletes – Can they show past NIL or athlete client experience?

  7. Access to related professionals – Can they coordinate with CPAs, attorneys, or branding experts?

  8. Education & guidance – Do they explain terms and contracts clearly so you can make informed choices?

  9. No conflicts of interest – Do they disclose commissions, referral fees, or outside incentives?

  10. References & track record – Do client reviews back up their claims?

Red Flags to Watch For

  • Pressure to sign quickly without a clear agreement

  • Vague or verbal-only explanations of services or pricing

  • Refusal to provide proof of licensing or references

  • Promises of “guaranteed” deals or earnings

  • No verifiable track record or client feedback

If an Agent Isn’t Meeting These Standards

  • Start with a conversation – Ask for clarification, examples, and references

  • Get documents reviewed – Have a parent, compliance officer, or attorney look over the contract

  • Check reviews in our directory – See if others raise similar concerns

  • Report issues – Use the report function on the agent’s profile to alert others

  • Consider switching – Use the directory to compare alternatives before contract deadlines

How to Use This Directory Wisely

  • Read multiple reviews — one opinion rarely tells the whole story

  • Focus on recent feedback — an agent’s quality can change over time

  • Compare checklist items between agents, not just star ratings

  • Ask for examples that match your situation — social media deals, multi-state contracts, or brand partnerships

Help Keep the Directory Strong

Your experiences make this directory valuable. If you’ve worked with an agent listed here, leave an honest review. Your feedback helps other student-athletes and families make better, safer NIL decisions.

Questions, concerns, or reviews to submit?
Visit the agent’s profile page or contact our support team at info@NILAgentDirectory.com.

By combining our initial screening with transparent, real-world feedback from athletes and families, NILAgentDirectory.com helps you make informed, confident decisions about who represents your brand, your deals, and your future.